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The rise of geometry as a governing principle in visual technology seen in Hogarth and Disney among He finds the origins of central features of digital Disney among others He finds the origins of central features of digital in nineteenth century printmaking; examines the clash between the physics and psychology of color; explores the representation of in shadows layers and projection; discusses modes of temporal order in still photography cinema television and video; and considers the implications of a political aesthetics of visual technolog. .



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An account of Western visual technologies since the Renaissance traces "a history of the increasing control of light's intrinsic excessLight is the condition of all vision and the visual media "history of the increasing control of light's intrinsic excessLight is the condition of all vision and the visual media our most important explorations of this condition The history of visual technologies reveals a centuries long project aimed at controlling light In this book Sean Cubitt traces a genealogy of the dominant Visual Media Of The Twenty First Century media of the twenty first century video film and photography through a history of materials and. .
The Practice of LightPractices that begins with the inventions of intaglio printing and oil painting Attending to the specificities of inks and pigments cathode ray tubes color film lenses screens and chips Cubitt argues that we have moved from "hierarchical visual culture focused on semantic values to a democratic but value free "visual culture focused on semantic to a democratic but value free commodityCubitt begins with the invisibility of black then builds from line to surface to volume and space He describes Rembrandt's attempts to achieve pure black by tricking the viewer and. .

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